Page 58 - Golf Champion - SEPTEMBER 2020

[GOLF EQUIPMENT]

Srixon Introduces the Second-Generation

Soft Feel BRITE Golf Balls

Srixon, 2 세대를 소개

Soft Feel BRITE 골프공

UNTINGTON BEACH, Calif. — Aug. 3, 2020 — transitions to a firmer perimeter, which offers equal
HSRIXON®, a global leader in golf ball technology parts distance and feel.
and innovation, announces the launch of the second- Furthermore, Soft Feel BRITE delivers improved vis-
generation Soft Feel BRITE. The Srixon Soft Feel BRITE ibility due to Srixon’s Matte Visual Performance Tech-
golf balls are available in BRITE Orange™, BRITE Red™, nology, while the 338 Speed Dimple Pattern helps re-
and BRITE Green™ and are now available in North duce drag at launch and increase lift during descent.
America. Play by feel and add a touch of color with the all-new
“Soft Feel BRITE delivers all the benefits of the Soft Feel Soft Feel BRITE.
golf ball with additional matte color offerings,” said
Brian Schielke, Marketing Director at Srixon. “With the Key Technologies:
addition of the FastLayer Core, Soft Feel BRITE pro- • FastLayer Core: With a soft center that gradually
vides the total package of enhanced distance, feel and transitions to a firm outer edge, the FastLayer Core
visibility.” gives Soft Feel BRITE incredible feel and great dis-
The Srixon Soft Feel BRITE is a golf ball designed spe- tance off the tee.
cifically for golfers who value feel, but require en- • Matte Visual Performance: Three BRITE color op-
hanced visibility in their golf ball. tions – Red, Orange, and Green – deliver enhanced
Soft Feel BRITE features Srixon’s softest FastLayer Core visibility so it’s easy to track and find the golf ball.
to date. The FastLayer Core starts soft in the center and • 338 Speed Dimple Pattern: To get more distance

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